Originating in Hong Kong, Kingstar set up Yue Xiu Kingstar Trading Limited in 1996 in Guangzhou to reap the rewards from the enormous China market. To cope with the expansion, offices were established in Beijing, Shanghai, Chengdu and Hangzhou within a decade. The sales & marketing network has since extended rapidly from Guangdong province to the northern parts, penetrating into the whole China.


With an extensive business network of over 650 outlets across the territories, Kingstar has become a regional trading company specializing in brand management, sales & marketing strategies, as well as operations and logistics control for its represented global brands.


Kingstar believes that beauty and skincare are integral to the contemporary woman. With this in mind, Kingstar continuously seeks international skin care products with high quality to cope with the increasing demand of modern women’s needs. It is the mission of the company to help consumers reveal their natural inner beauty to the outside world. To do so, Kingstar is dedicated to providing consumers with prestige skin care products through professional beauty salons and authorized dealers that are well-trained in product knowledge and customer services.


Win-win – acts as the bridge between principals and consumers, strives to provide the best services to consumers through close collaboration with manufacturers, beauty salons and authorized dealers.